Web analytics is the technique of measuring and analyzing the data, collection and reporting of data which helps in understanding and optimizing the use of the web. This field is gaining popularity and has many applications.
If you are a Web designer then you may already know the importance of being aware of user behavior on your web site. This information is really vital for successfully running any web application.
Now a days, more and more analytical tools are offered with real-time tracking and graphical representation of web traffic and site analytics.
There are several software options that are used for web analysis. Some of the best tools are detailed below: